SEO (Search Engine Optimisation)

Letting Your Audience Find You

Done well, SEO is the first stage of getting your brand, your story, and your product or service noticed. Did you know that 93% of all online experiences start with a simple search? However, SEO is super competitive and can be incredibly daunting; Primary Keywords, Longtail Keywords, Backlinking, Meta Tags, and Meta Descriptions, etc.; the list goes on.

However, I make sure you don’t have to worry about any of that.

While SEO is necessary, it works amazingly when implemented seamlessly into your engaging content and copy. Combining a healthy balance of the two, naturally drives organic engagement which consistently increases your brand’s search engine ranking.

Feel free to get in touch if you would like to learn more or have any questions.

Brand Development

Manage How Your Brand Talks to Consumers

Brand Development is one of the more enjoyable aspects as a freelancer, working with you to truly explore your business, as well as your customers. I treat your brand as if it was my own. I love learning about your business model, background, strategy, and vision for the company.

Brand Development has two core elements. Firstly, we will establish your brand’s digital profile and then define your brand’s Tone of Voice (TOV).

Successful brands capture and grow an online audience with regular, fresh, engaging interactions. Together, we can tailor your brand TOV to one that resonates the most with existing and future customers… after all, they’re the ones we want to be motivated by it.

If you need any help with this, please do not hesitate to get in touch.

Web Copy

Copywriting That Motivates Customers to Act

Sales Copy comes in many different forms, but it has one sole purpose. This little secret will become the most lucrative tool in your brand's marketing arsenal!

Great copy is designed to captivate the reader and provide them with an immediate Call To Action (CTA). Compelling CTA copy creates an urgency for the reader to decide then and there. Successful Copy immediately converts a passive reader into an active consumer.

Hiring a Copywriter is also possibly the most cost-effective form of marketing. If you would like to chat about how I can increase your conversion rates through my copywriting, please get in touch.

Content Writing

Engagement Through Brand Personalisation

As a Content Writer, I can further add a digital personality to your brand. Together, I want to tell your story in-depth, build rapport with your customers, and influence non-buyers to the point of action.

Content writing also offers you a chance to promote a level of authority in your given niche markets. Consumers are driven by companies that provide value to them as individuals, through information and a demonstration of knowledge and expertise in the field.

Educating people has the power to influence readers to become customers – even to those who may not realise they need your product or service yet.

With rich SEO-embedded content, I will promote your brand and boost conversations with a far broader client base. Through this, I can convert followers into customers adding organically to your search engine rankings.

If you are free for a chat to discuss your needs and help you grow, please get in touch.